Key facts
- Squarespace's AI website builder was named one of TIME's Best Inventions of 2025 per their own page.
- Wix, Shopify, and Squarespace together controlled over half of total 2024 revenue in the website builders market.
- Squarespace has an estimated 18-25% share of the dedicated website builder market with $1.19B projected annual revenue for 2025.
- The AI website builder market is projected to grow from $3.75 billion in 2025 to $25 billion by 2035, reflecting a CAGR of 20.9%.
- Publishing a site on Squarespace requires a paid website plan, though the AI builder can be explored during a free trial.
- AI Business Sites registers every domain in the client's name from day one, ensuring full ownership and control.
- At AI Business Sites, clients can leave with everything including code pushed to a GitHub repo in their name and full database export.
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Understanding Domain Ownership vs. Connection on Website Builders
When choosing a website builder, the distinction between owning your domain name and merely connecting it to your site has real implications for control and flexibility. Many platforms allow you to connect a domain you’ve registered elsewhere, while others offer to register one for you directly through their service. Understanding who holds the legal registration and what rights come with it is essential for long-term autonomy over your web presence.
With Squarespace, if you register a domain through their platform, you are the legal registrant and retain full ownership rights, including the ability to transfer the domain to another registrar at any time. This aligns with standard ICANN policies, which require accredited registrars like Squarespace to uphold registrant rights, including access to authorization codes and freedom to initiate transfers after any applicable lock period. Squarespace’s role is that of a facilitator in the registration process, not the owner of the domain itself. As noted in their public resources, users can connect a domain to their Squarespace site as part of publishing, but this action does not alter ownership status—it simply points the domain to the site’s hosting environment.
For businesses using AI-powered website solutions like AI Business Sites, the same principle applies: when you register a domain through a supported provider, you retain full control. The platform emphasizes that clients own everything—including their domain, code, content, and data—with no restrictions on transfer or export. This ensures that whether you're building on Squarespace or another system, your domain remains an asset you control, not a leased privilege tied to a single platform’s ecosystem. Owning your domain means you can move your site, change providers, or adapt your online strategy without needing permission or facing unnecessary barriers.
What Squarespace’s Terms Say About Domain Control and Transfer
The fine print is where domain ownership questions get answered — and that's exactly where most business owners never look. Squarespace's Terms of Service and Domain Registration Agreement govern who holds legal control of your domain, and understanding them before you buy matters more than most people realize.
Here's the honest starting point: the publicly available research on Squarespace's domain policies is thin. Squarespace's own materials confirm you can connect a domain to a site built with their AI website builder as part of the publishing process, but their promotional pages stop short of spelling out registration terms, transfer procedures, or fee schedules. For those specifics, you need to go to the primary legal documents — the Terms of Service and Domain Registration Agreement — rather than marketing pages.
What we can say with confidence is that Squarespace operates at massive scale, which means its domain and hosting policies affect a huge number of small businesses. The company holds an estimated 18–25% share of the dedicated website builder market, with roughly $1.19 billion in projected annual revenue for 2025. Together with Wix and Shopify, Squarespace controlled over half of all 2024 revenue in the website builders market. When policies at companies this size change, thousands of domains are affected overnight.
When you review the actual agreements, there are a handful of questions worth answering before you commit:
- Who is listed as the registrant — you, or Squarespace on your behalf?
- Who controls renewal authority, and what happens if a subscription lapses?
- What is the documented process and any fees for transferring the domain to another registrar?
- Are there lock periods, waiting windows, or conditions attached to transfers?
- Does publishing require an active paid plan, and does that affect domain control?
That last question deserves attention. Squarespace's own materials note that publishing a site requires a paid website plan, with the AI builder explorable during a free trial. The relationship between your subscription status and your domain rights is exactly the kind of detail to verify in the terms before assuming full independence.
Legal ownership and practical control are two different things. A domain can be registered in your name yet still be operationally tangled with a platform — through renewal auto-billing, DNS management defaults, or transfer friction. The distinction matters most when you decide to leave.
This is why ownership terms should be a deciding factor when choosing any website partner, not an afterthought. At AI Business Sites, the position is simple: your domain is registered in your name, and if you ever leave, your complete site code and data go with you — no hostage situations, no exit fees.
Read the agreements before you buy, not after. The Squarespace AI website builder earned recognition as one of TIME's Best Inventions of 2025, per Squarespace's own page — but awards for building tools say nothing about domain portability. Verify the transfer terms yourself, and favor any setup where the domain is yours from day one, in writing.
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See what your build includesHow to Ensure You Retain Full Ownership and Freedom with Your Domain
When you build your business on a platform you don't control, your domain — your digital address — can become a leverage point. Many website builders bundle domain registration with hosting, making it easy to start but complicated to leave. The AI website builder market is projected to grow from USD 3.75 billion in 2025 to USD 25 billion by 2035, and platforms like Squarespace, Wix, and Shopify collectively control over half of total 2024 revenue in the website builder space. With that market power comes the responsibility to ensure customers retain true ownership.
- Verify the domain is registered in your name — not the platform's — by checking the WHOIS record
- Confirm no transfer lock is active; you should be able to unlock and request an authorization code at any time
- Keep your contact email current so renewal notices and transfer approvals reach you directly
- Ensure you can point the domain to any host by managing DNS records yourself
- Test the transfer process before you need it — initiate a transfer to another registrar to confirm no hidden fees or delays
At AI Business Sites, we register every domain in the client's name from day one. Search Console accounts, analytics, and the domain itself belong to you — not us. If you ever decide to leave, we push the complete website code to a GitHub repo in your name and provide a full database export. The site runs on standard React and Next.js, so any developer can pick it up. No long-term contracts, no lock-in — just month-to-month with 30 days' notice. We keep you by doing the work, not by holding your assets hostage.
Frequently Asked Questions
Do I actually own my domain name if I register it through Squarespace?
Does connecting an existing domain to my Squarespace site change who owns it?
Can I transfer my domain away from Squarespace if I leave?
Does my Squarespace subscription affect my domain rights?
How can I verify that my domain is really registered in my name?
What happens to my website and domain if I cancel my website builder subscription?
Your Domain, Your Rules: Taking Control of Your Digital Foundation
Understanding domain ownership isn't just technical fine print—it's about securing your business's long-term flexibility and control. As we've explored, registering your domain through platforms like Squarespace means you retain legal ownership and the right to transfer it anytime, aligning with standard ICANN protections. The real power comes from verifying this ownership yourself: checking WHOIS records, ensuring no transfer locks exist, and confirming you can manage DNS records independently. This proactive approach transforms your domain from a potential liability into a true business asset you can move, adapt, or leverage as your strategy evolves. For businesses building their AI-powered presence, this same principle of ownership extends to every component—code, content, data, and domain—ensuring you're never locked into a single ecosystem. If you're ready to build a website that truly works for your business, where you own everything and can leave with all your assets intact, we invite you to start with a conversation. Book a free strategy call to see how AI Business Sites delivers a custom, done-for-you solution built on your terms.
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